About this Course
Course Description: Google Display Advertising Certification - Targeted Advertising with Google Display Network
This comprehensive certification course is designed to equip participants with the knowledge and skills required to excel in targeted advertising using the Google Display Network (GDN). The Google Display Network is an expansive platform that allows advertisers to reach a wide audience across millions of websites, mobile apps, and video content. Through this course, participants will gain a deep understanding of the key concepts, strategies, and tools needed to create effective display advertising campaigns that drive results.
Course Objectives:
- Understand the fundamentals of display advertising and its role in the digital marketing landscape.
- Explore the features and capabilities of the Google Display Network.
- Learn how to set up and manage display advertising campaigns effectively.
- Discover various targeting options available within the Google Display Network and how to leverage them to reach specific audiences.
- Master the creation of compelling ad creatives that drive engagement and conversions.
- Optimize display advertising campaigns for maximum performance and return on investment (ROI).
- Analyze and interpret key metrics to measure campaign success and make data-driven decisions.
- Stay updated with the latest trends and best practices in display advertising.
Course Topics:
- Introduction to Display Advertising
- Understanding the Google Display Network
- Creating Effective Display Advertising Campaigns
- Targeting Options in the Google Display Network
- Optimizing Display Ad Creatives
- Advanced Campaign Optimization Techniques
- Monitoring and Analyzing Campaign Performance
- Ad Formats and Creative Best Practices
- Remarketing Strategies for Display Advertising
- Measuring and Reporting on Campaign Success
Who Should Attend:
This course is ideal for digital marketers, advertising professionals, entrepreneurs, or anyone interested in leveraging the power of the Google Display Network to enhance their advertising efforts. Whether you are a beginner looking to gain a solid foundation in display advertising or an experienced marketer aiming to stay updated with the latest strategies and techniques, this course offers valuable insights and practical knowledge to help you succeed.
Course Completion and Certification:
Participants who successfully complete all course requirements, including quizzes and assignments, will receive a Google Display Advertising Certification. This certification validates their proficiency in targeted advertising with the Google Display Network and serves as a testament to their expertise in driving impactful display advertising campaigns.
Prerequisites:
There are no specific prerequisites for this course. However, a basic understanding of digital marketing concepts and familiarity with online advertising platforms will be beneficial.
Enroll now and unlock the power of targeted advertising with the Google Display Network!
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External Resources
How to Get Certified
Enroll in the Course
Click the "Enroll" button to view the pricing plans.
There, you can select a plan or your preferred options and complete your payment to access the course.
Complete the Course
Answer the certification questions by selecting a difficulty level:
Advanced: No hints, more questions, shorter time limit.
Intermediate: Hints available, moderate questions, standard time limit.
Beginner: Hints with user-friendly options, fewer questions, longer time limit.
Earn Your Certificate
To download and share your certificate, you must achieve a combined score of at least 75% on all questions answered.
Course Features
24/7 Support
Around-the-clock assistance for any questions or concerns you may have.
Study Guides
Easy-to-follow guides that break down complex topics for better understanding.
Career Workshops
Hands-on workshops that help you build important career skills.
Networking Events
Special events designed for you to connect with industry leaders and fellow participants.
Insightful Webinars
Live sessions led by experts to help you deepen your understanding of key topics.
Expert Coaching
One-on-one sessions with industry experts to enhance your skills and knowledge.
Pricing Plans
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Frequently Asked Questions
For detailed information about our Google Display Advertising Certification: Targeted Advertising with Google Display Network course, including what you’ll learn and course objectives, please visit the "About This Course" section on this page.
The course is offered online. If you want to meet people in person, you can choose the "Networking Events" option when you enroll. These events allow you to connect with instructors and fellow participants in person.
The course doesn't have a fixed duration. It has 22 questions, and each question takes about 5 to 30 minutes to answer. You’ll receive your certificate once you’ve answered most of the questions. Learn more here.
The course is always available, so you can start at any time that works for you!
We partner with various organizations to curate and select the best networking events, webinars, and instructor Q&A sessions throughout the year. You’ll receive more information about these opportunities when you enroll.
You will receive a Certificate of Completion when you score 75% or higher in the course, showing that you have learned about Google Display Advertising Certification: Targeted Advertising with Google Display Network.
The course price varies based on the features you select when you enroll. We also have plans that bundle related features together, so you can choose what works best for you.
No, you won't. Once you obtain a certificate in a course, you retain access to it and the completed exercises even after your subscription expires. However, to take new exercises, you'll need to re-enroll if your subscription has run out.
To verify a certificate, visit the Verify Certificate page on our website and enter the 12-digit certificate ID. You can then confirm the authenticity of the certificate and review details such as the enrollment date, completed exercises, and their corresponding levels and scores.
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